Privacy Policy

1. Overview

This Privacy Policy explains how CueMark collects, uses, stores, and shares information when you use our website, applications, and related services.

By using CueMark, you acknowledge the practices described in this Privacy Policy.

2. Information you provide

We may collect information you provide directly, including:

• account information such as your email address and username;
• profile information such as your display name, profile photo, biography, and profile preferences;
• ratings, Marks, Cues, Cuts, comments, reactions, watch activity, and other content you create;
• preferences and Taste information used to improve recommendations;
• messages or information you submit when contacting us.

3. Information collected automatically

When you use CueMark, we and our service providers may automatically collect certain technical and usage information.

This may include:

• device and browser type;
• operating system;
• IP address;
• approximate location derived from an IP address;
• pages and features viewed;
• clicks and interactions;
• referral information;
• timestamps and session activity;
• diagnostic, performance, and error information.

4. Social activity

CueMark is a social service. Certain information may be visible to other users depending on the feature and your settings.

This may include your profile, Marks, Cues, published Cuts, comments, reactions, followers, following activity, watch activity, Watch Party participation, Tonight status, and other social activity.

Private recommendation signals or settings identified as private within the Service are not intended to be displayed publicly.

5. How we use information

We may use information to:

• operate and maintain CueMark;
• create and manage accounts;
• personalize recommendations and feeds;
• calculate Taste Matches and other recommendation signals;
• provide social and collaborative features;
• detect fraud, abuse, security threats, and violations of our Terms;
• improve product features, reliability, and user experience;
• measure usage and performance;
• provide advertising and measure advertising performance;
• communicate with you about the Service;
• comply with legal obligations.

6. Advertising

CueMark may display advertisements, including ads provided by third-party advertising partners such as Google.

Advertising partners may use cookies, device identifiers, local storage, pixels, or similar technologies to provide, personalize, limit, measure, or report advertisements.

Depending on your location, applicable law, consent choices, and advertising settings, ads may be based on contextual information or information associated with your browser, device, or activity.

Advertising partners may independently process information under their own privacy policies.

7. Cookies and similar technologies

CueMark and our service providers may use cookies, browser storage, and similar technologies to keep you signed in, remember settings, provide security, understand usage, and support advertising and analytics.

Your browser may allow you to block or remove cookies. Certain CueMark features may not function correctly if required storage technologies are disabled.

8. Service providers

We may share information with vendors and service providers that help us operate CueMark.

These may include providers that support:

• authentication and database infrastructure;
• hosting and application delivery;
• entertainment metadata and images;
• analytics and performance monitoring;
• advertising;
• communications;
• security and abuse prevention.

These providers may process information only as necessary to provide their respective services or as otherwise permitted by their agreements and applicable law.

9. Third-party entertainment data

CueMark may use third-party sources for movie, television, sports, schedule, image, and related entertainment information.

When you interact with links or services operated by third parties, their privacy policies—not this Privacy Policy—govern their collection and use of information.

10. When we may disclose information

We may disclose information:

• to service providers that help operate CueMark;
• when you direct us to share information;
• when information is made public through social features;
• when reasonably necessary to prevent fraud, abuse, harm, or security incidents;
• to comply with lawful legal requests;
• in connection with a merger, acquisition, financing, reorganization, or sale of all or part of the business;
• with your consent or as otherwise permitted by law.

11. We do not sell account credentials

CueMark does not sell your password or account credentials.

Certain privacy laws define terms such as "sale," "sharing," or "targeted advertising" broadly enough to include some advertising or analytics activity. Where applicable, we will provide rights and choices required by law.

12. Data retention

We retain information for as long as reasonably necessary to provide CueMark, maintain legitimate business records, protect the Service, resolve disputes, enforce agreements, and comply with legal obligations.

Retention periods may differ depending on the type of information and the purpose for which it is processed.

13. Security

We use reasonable technical and organizational measures intended to protect information.

No online service or storage system can guarantee absolute security.

14. Your choices

Depending on the features available to you, you may be able to:

• edit your profile;
• change feed or social preferences;
• delete certain content you created;
• control certain browser cookies;
• adjust advertising preferences through applicable advertising providers;
• request access, correction, or deletion where required by applicable law.

15. State and regional privacy rights

Depending on where you live, you may have rights concerning your personal information, including rights to access, correct, delete, obtain a copy of, or restrict certain uses of your information.

Some jurisdictions also provide rights concerning targeted advertising, certain sharing practices, or profiling.

We will honor verified requests where required by applicable law.

16. Children's privacy

CueMark is not intended to knowingly collect personal information from children in violation of applicable law.

If you believe a child has provided information to us in a manner that violates applicable law, please contact us.

17. International users

CueMark and its service providers may process information in countries other than the country where you live.

Those countries may have different data protection rules than your home jurisdiction.

18. Changes to this Policy

We may update this Privacy Policy from time to time.

We will update the effective date shown above and may provide additional notice for material changes where appropriate.

19. Contact

Questions or privacy requests may be sent to: